The fit is the garment. The most expensive fabric in the world worn poorly is nothing. The simplest cloth cut and fitted with precision is everything.
Centimetres
Inches
Mood
fashion moodboard · color · texture · inspiration
Images stored locally. Nothing uploaded.
Pattern
pattern notes · construction · grading · seam allowance
A pattern is the translation of a three-dimensional idea into flat geometry. Every seam is a decision. Every dart is a negotiation between the body and the cloth.
XS
S
M
L
XL
XXL
Couture
Bespoke
Lookbook
photo portfolio · your best work · the record of a career
Coco Chanel kept notebooks. Yves Saint Laurent filled sketchbooks with words as much as drawings. The designer's journal is where the collection exists before it exists — in language, in fragments, in a color seen through a window on a train.
All
Ideas
Fabric
Color
Street
MANUAL — CARE & GARMENT INSTRUCTIONS
LAUNDRY SYMBOLS — WHAT THEY MEAN
WASHING
Basin with water — Machine wash
Hand in basin — Hand wash only
X through basin — Do not wash
30 / 40 / 60 — Maximum water temperature in °C
One dot = 30°C (cold) · Two dots = 40°C (warm) · Three dots = 60°C (hot)
DRYING
Square — Tumble dry permitted
Square with X — Do not tumble dry
One dot in square — Low heat tumble dry
Two dots — Medium heat
Three dots — High heat
Square with line — Line dry (hang)
Square with curve — Drip dry
Square with lines — Dry flat
IRONING
Iron symbol — Can be ironed
One dot — Low heat (110°C) · Synthetic, acetate, acrylic
Two dots — Medium heat (150°C) · Polyester, wool, silk
Three dots — High heat (200°C) · Linen, cotton
X through iron — Do not iron
DRY CLEANING
Circle — Dry clean
P in circle — Any solvent except trichloroethylene
F in circle — Petroleum solvent only
W in circle — Wet cleaning permitted
X through circle — Do not dry clean
BLEACHING
Triangle — Bleach permitted
CL in triangle — Chlorine bleach only
X through triangle — Do not bleach
FABRIC-SPECIFIC CARE GUIDE
Silk
Hand wash in cool water with gentle detergent or dry clean.
Never wring — roll in a towel to remove moisture.
Iron on low heat on reverse side while slightly damp.
Store away from light — silk yellows with UV exposure.
Wool / Cashmere
Hand wash in cold water or dry clean.
Lay flat to dry — never hang (stretches with weight).
Store folded, not hung. Use cedar, not mothballs.
Steam rather than iron wherever possible.
Linen
Machine wash on cool or warm. Tumble dry low.
Expects to wrinkle — this is character, not a flaw.
Iron while damp for a crisp finish.
Softens with every wash.
Velvet
Dry clean only for silk velvet. Brush with a soft brush in pile direction.
Never crush or fold — store hanging. Steam to restore pile.
Avoid pressure — finger marks and creases are difficult to remove.
Lace
Hand wash only in cool water with delicate detergent.
Support the entire piece in water — never wring or twist.
Dry flat on a clean towel. Do not iron directly — press through a cloth.
CARE LABEL WRITING GUIDE
Standard care label sequence (EU / international):
1. Washing instruction
2. Bleaching instruction
3. Drying instruction
4. Ironing instruction
5. Professional textile care (dry cleaning)
Always include fiber content on the care label.
EU law requires fiber content disclosure for all garments sold commercially.
Include country of origin on labels intended for sale.
MANUAL — COLOR THEORY & SEASONAL PALETTE
THE COLOR WHEEL — RELATIONSHIPS
Primary colors: Red · Yellow · Blue
Secondary colors: Orange · Green · Violet
Tertiary colors: The six between primary and secondary
HARMONY TYPES
Complementary
Colors directly opposite on the wheel.
Maximum contrast. Maximum tension. Maximum impact.
Red + Green · Blue + Orange · Violet + Yellow
Use carefully — both colors fight for attention.
One should dominate, one should accent.
Analogous
Three to five colors adjacent on the wheel.
Naturally harmonious. Feels cohesive, organic, easy to wear.
The most common approach in fashion collections.
Example: Dusty rose · Mauve · Lavender · Soft violet.
Triadic
Three colors equally spaced around the wheel.
Vibrant and balanced. Requires confidence.
Example: Red · Yellow · Blue.
Split-Complementary
A color plus the two colors adjacent to its complement.
The tension of complementary without the full confrontation.
More sophisticated than straight complementary.
Monochromatic
One hue in multiple tones, shades, and tints.
The most elegant and the most technically demanding.
Tonal fashion — the approach of masters.
Fabric texture and finish become the variation when color stays constant.
WARM VS COOL UNDERTONES
Warm: red, yellow, orange base. Advances visually. Flatters warm skin tones.
Cool: blue, green, violet base. Recedes visually. Flatters cool skin tones.
Neutral: balanced. Flatters all skin tones.
Understanding undertone is why two "beige" fabrics look wrong together.
THE SEASONAL COLOR SYSTEM (FASHION APPLICATION)
Spring: Warm, light, clear. Yellow-based undertones. Ivory not white.
Palette: Warm peach · Coral · Warm aqua · Golden yellow · Clear warm green.
Summer: Cool, muted, soft. Blue-based undertones. Soft contrast.
Palette: Lavender · Powder blue · Soft rose · Mauve · Cool grey.
Autumn: Warm, deep, muted. Golden undertones. Rich earthiness.
Palette: Rust · Burnt orange · Olive · Chocolate · Mustard · Deep teal.
Winter: Cool, deep, clear. High contrast. Blue-based undertones.
Palette: True white · Black · Icy blue · True red · Deep burgundy.
BUILDING A COLLECTION PALETTE
The Rule of Three
Most successful fashion palettes use three color roles:
1. Foundation — the dominant neutral (60% of collection)
2. Support — a secondary color that carries the season's mood (30%)
3. Accent — a single statement color used sparingly (10%)
Neutrals in fashion
True neutrals: Black · White · Grey · Beige · Navy · Camel
Fashion neutrals: Colors that behave as neutrals in context —
Burgundy · Forest green · Deep navy · Warm taupe
The role of fabric in color
The same dye color on silk charmeuse and on boiled wool reads as
completely different colors. Sheen amplifies. Matte absorbs.
Always evaluate color in the final fabric. Color chips lie.
WORKING WITH BLACK
Black is not the absence of color. In fashion it is a decision.
Black with warm undertones (soft black, off-black) reads as rich.
Black with cool undertones (true black) reads as sharp.
Black on black — texture and finish carry the look when value is constant.
MANUAL — SOURCING & GARMENT COSTING
WHY COSTING MATTERS
A garment that cannot be priced profitably cannot become a business.
The most beautiful work in the world is not sustainable if the numbers
do not work. Costing is not a compromise of the creative — it is
the discipline that allows the creative to continue.
THE COST OF GOODS (COG) FORMULA
Total COG = Fabric cost + Lining cost + Notions + Labor + Overhead
Fabric cost
Meters required × price per meter × waste factor (typically 1.15–1.25)
Always add 15–25% for cutting waste, matching, and mistakes.
Lining
Calculated separately at its own per-meter cost.
Notions
Every zip, button, hook, interfacing, label, thread, and trim.
List every item. Notions are consistently underestimated.
Add a 10% notions buffer for items missed.
Labor
Your time has value. If you make it yourself, calculate it honestly.
Hourly rate × hours to construct.
For production: factory costing per unit or CMT (Cut Make Trim) rate.
Overhead
Studio rent, electricity, equipment depreciation, website, insurance.
Divide total monthly overhead by number of garments produced per month.
This is your overhead cost per garment.
PRICING STRATEGY
Keystone pricing (retail standard)
Wholesale price = COG × 2
Retail price = Wholesale × 2
Example: COG $80 → Wholesale $160 → Retail $320
Designer / luxury pricing
COG × 4 to × 8 at retail.
Justified by brand positioning, exclusivity, and craftsmanship.
Direct-to-consumer pricing
COG × 3 to × 5 at retail (no wholesale margin required).
Allows either better margin or more competitive pricing.
THE PRICING RULE
Never price below your COG. Price at a level the brand can sustain.
A garment priced too low signals the wrong things about the work.
The price is part of the story. Price with intention.
FABRIC SOURCING — WHERE PROFESSIONALS BUY
Trade shows (wholesale access)
Première Vision (Paris) — premier international fabric trade show
Texworld (Paris / New York) — broad international fabric sourcing
Kingpins (Amsterdam / New York / Hong Kong) — denim specialist
Moda In (Milan) — Italian mills and luxury fabrics
Most require trade credentials or business registration.
Online wholesale
Mood Fabrics — wide range, accessible to independent designers
The Fabric Store — quality basics and fashion fabrics
Europatex — European fabric agents
Liberty Fabrics — iconic English printed fabrics
Silk Baron — silk specialist
Mills direct
Italian mills (Como region for silk, Biella for wool) sell direct
at sufficient MOQ (minimum order quantity). Typically 50–100m minimum.
Build relationships. Mills remember designers who pay on time.
LOCAL SOURCING
Fabric districts still exist in most major cities.
New York: Garment District, W 37th–40th St
London: Berwick Street, Soho
Los Angeles: Downtown LA Fabric District
Paris: Marché Saint-Pierre, Montmartre
Tokyo: Nippori Textile Town
Local sourcing allows small quantities, immediate availability,
and the ability to touch the fabric before buying.
MINIMUM ORDER QUANTITIES (MOQ)
Retail: No minimum. Pay per meter.
Wholesale / mill: 50–300 meters depending on supplier.
Custom dyeing: 100–500 meters minimum typically.
Custom weave: 300+ meters. Commission work for established houses.
TRIMS & NOTIONS SUPPLIERS
M&J Trimming (New York) — buttons, ribbons, trims
Prym / Merchant & Mills — professional haberdashery
Wawak — professional sewing notions
YKK — industry standard zippers (YKK is not a brand, it is a quality floor)
Fashion designers work two seasons ahead. Trend research is not optional decoration — it is the foundation of a commercially viable collection. Document what you see, where you see it, and what it means for your work.
All
Colour
Silhouette
Fabric
Print
Clients
client profiles · buyer contacts · preferences · history
A designer who does not know their customer is designing in a vacuum. Every collection serves someone — a woman, a buyer, a retailer, a market. Know them precisely.
A cost sheet is not optional. Every garment that enters production needs one. Without it you cannot price correctly, cannot negotiate with manufacturers, and cannot know whether the collection is viable as a business.
Enter costs above to calculate.
Grading
size grading · increment table · size run · fit standards
A fit on a size 10 sample is the beginning, not the end. Grading is the systematic scaling of that fit across your size run. Inconsistent grading is how a size 14 ends up fitting like a size 16. Know your increments.
Grade Table
Reference
Enter base measurements and increments above.
GRADING FUNDAMENTALS
Grading is the process of proportionally increasing or decreasing
a pattern to create different sizes while maintaining the fit,
proportion, and design intent of the original.
STANDARD UK GRADE INCREMENTS (per size step)
Bust: 4cm (2cm each side)
Waist: 4cm (2cm each side)
Hip: 4cm (2cm each side)
Length: 1cm (distributed across torso and skirt)
Shoulder: 0.6cm per side
Sleeve length: 0.6cm per step
SIZE EQUIVALENTS (approximate)
UK 6 = US 2 = EU 34 = XS
UK 8 = US 4 = EU 36 = XS-S
UK 10 = US 6 = EU 38 = S
UK 12 = US 8 = EU 40 = M
UK 14 = US 10 = EU 42 = M-L
UK 16 = US 12 = EU 44 = L
UK 18 = US 14 = EU 46 = XL
UK 20 = US 16 = EU 48 = XXL
GRADING RULES
Grade from the base size outward in both directions.
Maintain the same style lines, pocket placements, and design details.
Check that seam lengths still match after grading.
Curved seams require point-by-point grading, not just endpoint movement.
Always fit a graded sample before production — grading is theory until worn.
EASE ALLOWANCES (standard womenswear)
Bust ease: 4–8cm for fitted, 10–16cm for relaxed
Waist ease: 2–4cm for fitted, 6–12cm for relaxed
Hip ease: 4–8cm for fitted, 10–18cm for relaxed
Suppliers
fabric houses · manufacturers · trims · lead times · MOQs
Your supplier relationships are as valuable as your designs. A fabric house that delivers consistently and a manufacturer who understands your standards are competitive advantages. Document everything.
All
Fabric
CMT
Trims
Print
Schedule
production calendar · milestones · deadlines · delivery windows
The fashion calendar is unforgiving. A sample late from the manufacturer means a fitting missed. A fitting missed means a delivery delayed. A delivery delayed means a buyer cancelled. Build your schedule backwards from delivery and protect every milestone.
The linesheet is what you send to buyers. It is not a lookbook — it is a working document. Every style, every colourway, every price, every delivery window. Buyers make orders from linesheets. If the information is incomplete or unclear, they move on.
Orders
buyer orders · quantities · status · delivery · invoicing
An order placed is not an order fulfilled. Track every order from confirmation to delivery. Know what is in production, what has shipped, and what is outstanding at all times.
Jewelry Kit
dream catcher · beadwork · wire · stone · commission · siena bridge
Designer
Materials
Inventory
Commission
→ Siena
Design your dream catcher or beadwork piece. Build your material palette from the full library, lay out the structure, assign colors and materials to each element. Export a complete design brief.
Complete material reference for dream catchers and beadwork. Color-coded by category. Tap any material to copy its name.
All
Seed Beads
Gemstone
Rare / Traditional
Feathers
Cord & Thread
Charms
Track your bead and material stock. Know what you have before you design, and what you need to order.
All
In Stock
Running Low
Need to Order
Track jewelry commissions from brief to delivery. Every custom piece deserves a record.
Bridge between Liz and Siena. Export a jewelry brief from Liz that you can take directly into Siena's Jewelry Blueprint tool — or import a Siena spec into a Liz commission record.
HOW THE BRIDGE WORKS
FROM LIZ TO SIENA:
1. Build your design in the Designer tab
2. Save it
3. Come here — select your design — Export Brief for Siena
4. Open Siena · go to Jewelry Blueprint tool
5. In the Design Notes field, paste the brief
6. Proceed with Siena's metal calculator, gem inventory,
setting reference, and commission log
FROM SIENA TO LIZ:
1. In Siena Jewelry tool — Export Design .txt
2. Copy the exported text
3. Come here — paste into the Import field above
4. Click Import — it creates a Liz commission record
with the Siena spec as the brief
The two tools are designed to hand off cleanly.
Siena handles the metalwork, gem setting, and precious metal
calculation. Liz handles the client relationship, commission
tracking, costing, and delivery.